Marcelo Ferrarini is a senior marketing executive specializing in brand and go-to-market (GTM) strategy, with a focus on FMCG and entertainment.
He began his career at Interbrand, advising companies across industries and markets, before joining the LEGO Group, where he has held roles across insights, regional brand management, and global marketing.
He is based in London and also writes and teaches on brand management and strategy.
