Not Many People Know That!

Did you know that the great Michael Caine celebrated his 93rd birthday these days? It is well known that the phrase "Not many people know that" is now inextricably linked with him, even though he never said it literally in a movie. But: the sentence is true, as we can prove once again this Easter!

For example, not many people know that Frankfurt - as the first German city ever - is a WDC. In other words, World Design Capital. The world capital of design! Unfortunately, nobody outside the local project GmbH and the Canadian "Word Design Organization", which received a lot of money for the award of the title, has heard about it yet, but the year is still long. In any case, the state government sees great opportunities, as the motto is: "Design for Democracy." As we all know, democracy always works, so it's fitting that the Hessian state government has just presented the new "Hesse brand", designed by an agency from, logically, the world capital of design! It is a new word-image brand with a stylized lion, and of course the brand is intended to create an identity for the entire state. And apart from the fact that a federal state can certainly not just be thought of as a brand: This has turned out pretty well overall - if it weren't for the lion! Because in the new representation, little more remains of the proud heraldic animal than a barely identifiable pile of fine lines. Does that make sense or promote democracy? And just now, at Easter, when the lion is just as much a part of Easter as the lamb! Because, of course, the lamb stands for Good Friday, while the lion from Judah shows the Risen One as the victorious king. Of course they knew that. With this in mind, we wish you a happy and peaceful Easter!

Here is another link:

https://www.designtagebuch.de/hessen-erhaelt-neues-corporate-design