Editorials

Otl Aicher and Alexandre Wollner - branding to the power of two.

Prof. em. Dr. Klaus Klemp

"You can draw a good logo in the sand with your big toe." Kurt Weidemann (graphic designer, typographer, logo designer and consultant, 1922 - 2011). The brand […]

Why Your Brand is Stimulating Innovation.

Cecilie Schjerven

“Disruptive innovation” and “brand-driven-innovation” are buzz-words spreading into every corner of business today. In order to stay ahead and adapting to rapid changes in the market, successful […]

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